Caperton

Seasalt & Co. advertises Photoshop tools using lynching imagery and only gets more offensive from there

[Content note for lynching imagery]

Now, some might see an eerie, atmospheric black-and-white shot of a tree with a noose hanging from it, titled, “The Hanging Tree,” and think, “Oh, God, lynching.” Accompany that image with an all-caps, italic COMING SOON, and some might think, “Wow, that’s verging on threatening.” But if you look at those things and think, “I bet there’s a new Photoshop action pack coming out, and I for one can. Not. Wait,” then either you work for Florida creative tool company Seasalt & Co. or are a friend of theirs and need to step in and tell them to get a grip.

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