Target Women: Carl’s Jr
See, I was so behind on posting Target Women videos that it’s time for another one already! We don’t have Carl Jr where I live, so I’d only ever seen the “steak dinner” ad before. And whoa. I agree, that is some supreme douchebaggery. (Click here if you can’t view the embedded video.) This Target [...]
...read more…eew.
via Renee and via Mongoose Chronicles (apologies for not linking to MC earlier!) comes a commercial for salmon fish sticks with the following dialogue: Male Fishstick 1: Woo, who are you? Female Fishstick: I’m the new salmon fish-finger. Male Fishstick 2: Salmon? Does that mean that you’re pink underneath? Female Fishstick: Yeah. Wanna look? [Unzips [...]
...read moreTarget Women: Barbie
The latest from Sarah Haskins: (If you can’t view the embedded video, click here.) And for those of you who missed it, she also had a pretty awesome Op-Ed in the Washington Post on Barbie’s 50th birthday. (Yeah, I’ll admit it; that’s how I played with my Barbie, too.) I so cannot wait to see [...]
...read moreMiller Lite Ads Say Teh Wimmenz Are Stupid, Wrong and Boring
I have no idea when this ad was made — though it looks to me that it was created in recent years under an attempt to make it look older — but I do know that it’s not nearly as cute as director Errol Morris apparently thinks it is: So not only do you have [...]
...read moreTarget Women: Skin Care
(If you can’t view the video, click here.) Oh man. This week really is a good one, from beginning to end. Seriously. This is why Sarah Haskins is my hero.
...read moreTarget Women: Online Dating
Happy Commercialized Love Day! Or, fine, for those of you (probably most?) who do actually celebrate . . . Happy Valentine’s Day! (If you can’t see the video, click here.) They use scientific tools . . . like questions! It’s funny ’cause it’s true.
...read moreSexist Skies
Wow, with Virgin now officially off the list, Southwest having been off for sometime, and American Airlines getting booted years ago for wholly personal reasons, my list of potential airlines seems to be growing shorter by the minute. As a side note, I love how they put in that half-hearted effort to prove that it’s [...]
...read moreTarget Women: Chocolate
Oh how I love Sarah Haskins: (If you have trouble viewing the embedded video, click here.) See, if as Sarah suggests, that was the Beatles, that would indeed be my personal response. As many of you probably already know. But for them to suggest that I’d diminish my personal, special reserve of Beatles-related excitement and [...]
...read moreSexist Superbowl Ads
UPDATE: Non-U.S. readers can now view the videos. Apologies for the originals; I had no way of knowing that Hulu.com was so stupid. Oh yeah, you knew it was coming. I knew it was coming before I sat down to watch the big game. (Though I usually don’t care, the Steelers were playing, and my [...]
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Because if you put flowers on it and have a matching tote, women will buy it.
So that image to the left, at first glance just looks like some cute (though not my style) little clutch, tote and scarf set, right? Well, close, but not quite. Actually, it’s a laptop. A laptop made to look like a clutch purse. A “digital clutch.” And yes, it does actually come with the scarf [...]
...read moreGendering Comfort
This advertisement for the Chevy Silverado truck isn’t anything particularly new, I’m afraid. It’s supposedly super masculine men like (Hall of Fame football player) Howie Long policing other men’s masculinity and shaming them when they don’t live up to the arbitrary gender ideals. In short, *yawn*. But for some reason the ad stuck with me, [...]
...read moreDon’t Bank on Sperm
This clever commercial for the Oslo Gay Festival spoofs some silly ideas people push about sperm, that sperm is goal-oriented, sentient, and, yes, sacred. Lisa at Sociological Images has some issues with the commercial, but our disagreement is whether or not this subverts or promotes the narrative of sentient sperm and all the baggage — [...]
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